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Tag: alumni WhatsApp broadcast2 result(s)Clear all

whatsappJul 28, 202611 min

Designing Alumni WhatsApp Broadcasts with LEAO

How university alumni teams can use the LEAO (List, Engage, Automate, Optimize) framework to design WhatsApp broadcasts that feel relevant, not spammy.

whatsappJul 10, 202613 min

Structuring Alumni WhatsApp Broadcasts: The Merino Way

How university alumni communities can design structured, low-noise WhatsApp broadcasts by treating messaging like a midfield playmaker, supported by WhatsApp Business API and omnichannel tools.

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